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What’s on in Ballarat this March long weekend

Visit Ballarat

02 Feb 2024

Filed underSee & Do

Pack your bags and head to Ballarat this Labour Day long weekend (9-11 March) for an impressive line-up of festivals, shows, markets and exhibitions.

The Robert Clark Conservatory at the Ballarat Begonia Festival


The city’s showpiece event every March is the Ballarat Begonia Festival at the Ballarat Botanical Gardens.

Running 9-11 March, this free outdoor event has something for everyone, from garden enthusiasts and food lovers to young families with curious outdoor explorers and those seeking a cultural getaway.


  • the world premiere of SWAY’s new show These Things
  • demonstrations and talks by River Cottage Australia host Paul West, Gardening Australia presenters Hannah Moloney and Jerry Coleby-Williams, and MasterChef Australia alumni Courtney Roulston
  • more than 500 begonia plants on show in the Robert Clark Conservatory, plus the debut of a new begonia
  • the opening of the newly-restored fernery
  • family activities and roving entertainment
  • food trucks and market stalls
  • the Power FM Begonia Festival Parade on Monday 11 March at 11am

Explore the full program at

Unicorn Festival at Kryal Castle

Meanwhile, Kryal Castle will celebrate all things unicorn at its popular Unicorn Festival from 9-11 March.

This enchanting experience will include unicorn rides, unicorn meet & greets, unicorn-themed arts and crafts, unicorn-themed food, face painting, show bags, live performances and more.

Use the code UNICORN10 to get 10% off pre-booked tickets at

Other Ballarat attractions including Sovereign Hill and the Ballarat Wildlife Park will also be open throughout the long weekend.

And don’t forget Sovereign Hill’s sound and light show AURA, which will be on Friday 9 March and Saturday 10 March at 8.45pm.

Dunnstown’s Pick Your Own Sunflowers

Pick Your Own Sunflowers at Dunnstown

The start of autumn also marks the 2024 opening of Dunnstown’s Pick Your Own Sunflowers.

Described as Victoria’s original and biggest sunflower field, the family-run farm is expecting a bumper crop of 3 million sunflowers this year.

And don’t miss the special Sunflower Festival on Monday 11 March from 10am-8pm.

Think live music, face painting, farm animals, Clydesdale horse rides, market stalls, food trucks, coffee and more.

Ballarat Farmers Market at Lake Wendouree


  • A special two-day Ballarat Farmers Market at Lake Wendouree’s North Gardens Reserve as part of the Ballarat Begonia Festival (Saturday 9 March and Sunday 10 March from 9am-4pm)
  • Ballan Farmers Market in Inglis Street (Saturday 9 March from 9am-1pm)
  • Artisans’ Market at Beaufort’s Art Trax Gallery (Saturday 9 March from 9am-3pm)
  • Clunes Farmers & Makers Market in Fraser Street (Sunday 10 March from 9am-1pm)

Exhibitions at the Art Gallery of Ballarat

Food & drink

While you’re here…

Across Victoria’s Midwest, we acknowledge that we travel across the ancient landscapes of many First Peoples communities.

These lands have been nurtured and cared for over tens of thousands of years and we respect the work of Traditional Custodians for their ongoing care and protection.

We recognise the past injustices against Aboriginal and Torres Strait Islander peoples in this country. As our knowledge grows, we hope that we can learn from their resilience and creativity that has guided them for over 60,000 years.

As we invite people to visit and explore Victoria’s Midwest, we ask that alongside us, you also grow to respect the stories, living culture and connection to Country of the Ancestors and Elders of our First Peoples.